Evolution of Rural Markets & Consumers, Part -2. Watch Sanjay Panigrahi
In the second session of this discussion with Ajay Adlakha, Sanjay Panigrahi shares deep insights on Supply chain , Distribution & Things not to do in rural...
Mahindra Tractors – Desh ke laal hain hum
This is a visual depiction of Mahindra Tractors omnipresence in India. It is a testimony to the myriad ways in which the tractor company...
Neo Rural: A Perspective By Accidental Rural Guru watch Pradeep Kashyap
In a candid interview with Ajay Adlakha, Pradeep Kashyap, founder, MART gives his perspective on Neo Rural, speaks on the need to make rural...
Decoding the Kulhad Economy
In this video, Ajay Adlakha, along with Ajay Chaturvedi, author, entreprenuer & TEDx speaker will discuss interesting aspects of Kulhad economy in rural areas...
Entrepreneurship for Livelihood in Rural India
In this video, Ajay Adlakha, along with Puneet Vidyarthi, India Brand Leader, Case New Holland will discuss interesting aspects of livelihood in rural areas...
Local to Glocal, a Dream or Possibility? Watch Harish Bijoor
To simplify rural marketing, watch the renowned thinker, public speaker on consumer and market insights, Harish Bijoor, Brand-Guru and founder, Harish Bijoor Consults Inc
In...
Rural Marketing Strategies Post Covid decoded
In this unique series of videos Ajay Adlakha, editor in chief Rural Marketing brings useful insights and intersting case studies on rural marketing. This...
Coca-Cola Rickshaw Ad India 2014
The Coca Cola commercial has been shot in a rural set up to woo the rural consumers. The ad shows a rickshaw puller carries...
Dhak Dhak …Rural India….Go Watch Sanjeev Shukla
The aspiration among rural consumers has resulted into adoption of urban lifestyle in the rural areas. Hence, it has grown the sales of small...
Fuelling E-Commerce in Rural India. Watch Rajneesh Kumar
In a candid discussion with Ajay Adlakha, Rajneesh Kumar SVP & Chief Corporate Affairs Officer, Flipkart will discuss on consumer insights for e-commerce, communication...