Fuelling E-Commerce in Rural India. Watch Rajneesh Kumar

In order to simplify rural marketing, this week we bring to you India’s e-commerce giant Flipkart Group’s Senior Vice President, Rajneesh Kumar. In a candid discussion with Ajay Adlakha, Kumar will discuss on fuelling e-commerce in rural India, consumer insights for online retail, the potential rural consumer, e-commerce communication strategy for rural markets, consumer acquisition, […]

Fuelling E-Commerce in Rural India

In a candid discussion with Ajay Adlakha, Rajneesh Kumar SVP & Chief Corporate Affairs Officer, Flipkart will discuss on consumer insights for e-commerce, communication strategy for rural markets, consumer insights and many more related issues….. Read More

7 Simple Secrets to Rocking Rural Marketing Opportunities in India

As urban demand for consumer products is low worldwide, rural markets are growing at a rapid pace than ever in India. Showcasing a growth rate of 25% more than their urban counterparts. According to recent Nielsen estimates, consumption in rural areas is growing at 1.5 times the rate in urban areas, and the consumer goods […]

Deep Dive into Rural Bandwagon

In order to understand the deep diving into rural bandwagon, Ajay Adlakha in an exclusive interview, talks to Dinesh D Dasani, Vice President-Replacement Sales, JK Tyre….Read More