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Rural Marketing > Blog > Technology
18
Mar

Centre appoints agritech companies to conduct CCEs under PMFBY

  • admin / 4 years
  • 0
  • 3 min read

Department of Agriculture, Cooperation & Farmers’ Welfare, Government of India has recently appointed three agritech companies; Leads Connect, Agriwatch and IAR to conduct Crop Cutting Experiments (CCE) in 100 districts across India. This is a part of Government of India’s flagship crop insurance scheme, Pradhan Mantri Fasal Bima Yojana (PMFBY) under which the agencies will […]

02
Jul

Transforming Rural Health Through Technology. Watch Sougat Chaterjee

  • admin / 5 years
  • 0
  • 2 min read

In order to simplify rural marketing, we bring in the stalwart of rural marketing Prof. Chander Sabharwal. Managing Director, ISK Biosciences India, a Japanese MNC in agriculture science. Prof.Sabharwal holds over a 5-decade long professional journey in the agrochemical industry; from molecularization to product development to bringing into the farmers’ fields…. In this series of […]

02
Jul

Transforming Rural Health Through Technology. Watch Sougat Chaterjee

  • admin / 5 years
  • 0
  • 1 min read

In order to simplify rural marketing, in this weeks’ discussion, we bring in Sougat Chatterjee, CEO – Preventive Healthcare, Apollo Hospitals Enterprise. Chatterjee, a thinker, has over two decades of professional experience in FMCG, consumer goods and healthcare service delivery, particularly in rural and tier-3 markets.   In this series of Rural Talks with Ajay […]