Transforming Rural Health Through Technology. Watch Sougat Chaterjee
In order to simplify rural marketing, in this weeks’ discussion, we bring in Sougat Chatterjee, CEO – Preventive Healthcare, Apollo Hospitals Enterprise. Chatterjee, a thinker, has over two decades of professional experience in FMCG, consumer goods and healthcare service delivery, particularly in rural and tier-3 markets.
In this series of Rural Talks with Ajay Adlakha, founder and Editor-in-Chief, Rural Marketing, Chattejee talks on transforming rural healthcare through technology, role of telemedicine in rural healthcare services, healthcare communication, developing marketing strategies for FMCG, Pharma, telecom and consumer durable sectors in the rural markets along with many other related issues.
The candid discussion will help you understand the transformation taking place in healthcare service delivery through technological intervention, bringing this crucial service at the doorsteps of the beneficiary and future roadmap.