Digitalization in Rural India: Pragmatic or Optimistic?

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Stabilising Rural Economy

Dr. LK Vaswani, Adjunct Faculty, MICA, Ahmedabad is talking about hyper-localisation and stabilisation of rural economy, livelihood creation, entrepreneurship, supply chain, rural research, and many other related issues….

Re-strategizing Agri Input Marketing what no one is talking about

In order to simplify rural marketing, we bring in the stalwart of rural marketing Prof. Chander Sabharwal. Managing Director, ISK Biosciences India, a Japanese MNC in agriculture science. Prof.Sabharwal holds over a 5-decade long professional journey in the agrochemical industry; from molecularization to product development to bringing into the farmers’ fields…. RuralMarketing.in is now on Telegram. Click […]

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9 Things To Be Mindful of In Rural Marketing

The Indian Rural Market is a very unique market with tremendous potential, especially when it comes to driving capital and manufacturing substantially reliable products. With around 6 Lakh Forty Thousand villages, there is an unfathomable market with untapped potential that needs to be embraced and empowered by innovators and game-changers in the domain. Having said that, a […]

Transforming Rural Health Through Technology. Watch Sougat Chaterjee

In order to simplify rural marketing, we bring in the stalwart of rural marketing Prof. Chander Sabharwal. Managing Director, ISK Biosciences India, a Japanese MNC in agriculture science. Prof.Sabharwal holds over a 5-decade long professional journey in the agrochemical industry; from molecularization to product development to bringing into the farmers’ fields…. In this series of […]

Transforming Rural Health Through Technology. Watch Sougat Chaterjee

In order to simplify rural marketing, in this weeks’ discussion, we bring in Sougat Chatterjee, CEO – Preventive Healthcare, Apollo Hospitals Enterprise. Chatterjee, a thinker, has over two decades of professional experience in FMCG, consumer goods and healthcare service delivery, particularly in rural and tier-3 markets.   In this series of Rural Talks with Ajay […]

Evolution of Rural Markets & Consumers, Part -2. Watch Sanjay Panigrahi

Rural Talks brings  second part of discussion with  thought leader Mr Sanjay Panigrahi, former Chief Customer Officer, Pidilite Industries., Panigrahi has a 4-decade long professional experience of FMCG Sector,  He shares deep insights on worlds largest dairy movement Amul , Distribution , Supply Chain & things not to do in rural markets, particularly for the FMCG sector. RuralMarketing.in is now on Telegram. Click here to join […]

Evolution of Rural Markets & Consumers, Part -1. Watch Sanjay Panigrahi

In order to simplify rural marketing, this week we bring in a thought leader of rural markets, Sanjay Panigrahi, former Chief Customer Officer, Pidilite Industries. Began with India’s largest cooperative, Amul, Panigrahi has a 4-decade long corporate experience with a focus on rural markets, rural consumers, creating social entrepreneurship through Village Level Entrepreneurs (VLEs) which […]

Neo Rural: A Perspective By Accidental Rural Guru

In a candid interview with Ajay Adlakha, Pradeep Kashyap, founder, MART gives his perspective on Neo Rural, speaks on the need to make rural marketing more glamorous, how the reverse migration to rural India is going to be a landmark moment in the history along with many related issues….. Read More RuralMarketing.in is now on Telegram. Click […]