In this unique series of videos Ajay Adlakha, editor in chief Rural Marketing brings useful insights and intersting case studies on rural marketing. This video focusses on strategies post covid distress and how can rural India revive its economy.
Lifebuoy brings 1,500 ?ghodagaadi? handpumps to schools so that children can get engaged in basic hygiene before having food
Here you can watch one of the brilliant campaigns organised by Hindustan Unilever for 'Lifebuoy', at 'Kumbh Mela 2013' in Allahabad. Lifebuoy decided to spread the message of handwashing by creating a special heat stamp on 2.5 million rotis (Indian Bread) , with the message 'Did you wash your hands with Lifebuoy?'
Over 50, 000 animals covering the small desert town of Pushkar , in India?s state of Rajasthan, for the annual Pushkar fair. It is a peculiar and breathtaking sight, where one can witness organic form of rural India