In order to simplify rural marketing, we bring in the stalwart of rural marketing Prof. Chander Sabharwal. Managing Director, ISK Biosciences India, a Japanese MNC in agriculture science. Prof.Sabharwal holds over a 5-decade long professional journey in the agrochemical industry; from molecularization to product development to bringing into the farmers’ fields. With having deep inroads in India’s rural markets, Prof. Sabharwal has also been teaching the young minds and future marketeers at Institute of Management Technology, Ghaziabad and Amity Business School.
The PM Formalization of Micro Food Processing Enterprises (PM FME) scheme would leverage organic
India’s one of the leading tractor manufacturing brand and No.1 exporter from the country, Sonali