Rural Marketing Association of India (RMAI), the industry body of rural marketers, has announced the winners for 14th edition of Flame Student Awards with a virtual ceremony which took place on June 26, 2022.
The initiative by RMAI recognises the best projects by management students from across India in rural management. This edition of the event saw participation from students of India’s leading management institutes such as Institute of Rural Management, Anand (IRMA), Army Institute of Management, IRM Jaipur, IABMI Anand, IIM Kashipur, IIPM Bengaluru, Jamia Millia Islamia, JBIMS Mumbai, KIIT Bhuwaneshwar, ICAR – NAARM, Shiv Nadar University, WeSchool (Welingkar Institute of Management), Lovely Professional University (LPU), among others.
The top-3 winners of the Flame Student Awards were chosen after a rigorous process of live presentation and Q&A rounds by a live-jury panel, comprising of RMAI leadership that includes Sanjay Kaul, Biswabaran Chakrabarti, Pradeep Lokhande, Rajkumar Jha and Puneet Vidyarthi. The winners are Tejas Dongre from Army Institute of Management & Technology, Greater Noida; Pulkit Prasad and Prakhar Prateek from IRMA and Bibhudat Bihari from Indian Institute of Management, Kashipur.
Speaking on the occasion, Biswabaran Chakrabarti, President, RMAI said, “RMAI is encouraging management students of leading B-schools to undertake projects in the rural markets and is in its 14 editions now. Projects from participating institutes were reviewed by an expert jury panel. Top 10 position holders were invited to present their projects live. Our compliments to all the participating institutes and their students. It has been a great learning session for all of us present.”
An exclusive panel discussion focused on ‘Career Opportunities in Rural Marketing’ was held during the event, attended by panellists Sanjay Panigrahi; Ajay Desai; C Arun Kumar and Venkatram Vasantavada.
The ceremony also had interesting slices from the rural journey of industry stalwarts Avinash Oza, ICICI Home Finance Company; Priya Kumar, SBI General Insurance Company and Shankar Shinde, VMLY&R Commerce. The event was supported by Seedworks International and Upflock as partners.
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