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Make in India games a big growth opportunity AMD

In sync with Prime Minister Narendra Modi s Make in India mantra global chip maker AMD has said games developed in the country can play an important role in the growth of the nascent gaming industry
Make in India games a big growth opportunity AMD

"The entire focus on self dependence is welcome. Gaming industry here is small but culture can be a huge opportunity. Games inspired by the rich cultural heritage here can play an important role in the growth of the nascent gaming industry in India," said Richard Huddy, Chief Gaming Scientist, AMD.
He added that such games will be popular in India as they will appeal to the Indian audiences.

The gaming market in the country is in a nascent stage. According to a KPMG-FICCI study, the domestic gaming industry was estimated at about Rs 1,920 crore in 2013 and is expected to grow at a CAGR of 16 percent and touch Rs 4,060 crore by the end of 2018.

Gaming is one of the strongest verticals for the US-based firm, which makes graphics cards and Accelerated Processing Units (APUs). However, the number of games produced in India is mostly designed for mobile phones.

With more than 900 million mobile phone users, the mobile gaming industry in India was estimated at about Rs 820 crore in 2013 and is projected to witness a CAGR of 19 per cent (2013-2018) to reach Rs 1,960 crore by the year 2018.

"Development in the Indian market is similar to other developing countries like Brazil. And this is a market that AMD is committed to. We feel APUs will be a game changer for us here," Huddy said.

He added that APUs, which combine the computing and graphics capabilities on a single chip, help bring down the cost of devices.

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