Interventions

Know the winners of RMAI Flame Awards Asia 2019

Over 300 delegates from corporate sector and rural marketing agencies attended the award ceremony

Know the winners of RMAI Flame Awards Asia 2019

In order to recognise Asia’s best corporate and individual rural marketing works, the Rural Marketing Association of India (RMAI) recently conferred the  RMAI Flame Awards Asia 2019 and Flame Leadership Awards in Mumbai recently. Over 300 delegates from corporate sector and rural marketing agencies attended the award ceremony.

Impact Communications emerged as the biggest winner with clinching 13 metals followed by six metals by Group M Mindshare and five by Anugrah Madison.

Among the international entrants, Lemon won the maximum metals.

RMAI also felicitated business leaders and professionals for their contribution in rural marketing and development sector with the Flame Leadership Awards 2019.

Winners of the Flame Leadership Awards 2019

Arvind Kumar

Force Motors

Business Head AVD

Naresh Deshmukh

Smartchem

Executive Vice President

Ritu Jaiswal

Public Figure

Mukhiya, Sitamari Bihar

Sanjay Kaul

Impact Communications

Founder & CEO

 

Winners of RMAI Flame Awards 2019

Category

Campaign 

Entrant Company

Metal

Best Campaign Leveraging Technology Experience & Engagement

Kumbh Me Sukun

Mindwave Media

Gold

Brand Awareness Campaign of The Year

Sun King – Recommended by Ma-Naw

Greenlight Planet

Gold

Best CSR Campaign of the Year

SJalayen Nahi Kamayen

NABARD, JBNR Foundation, Impact Communications

Gold

Best CSR Campaign of the Year

Safety Starts at School #GoSafeOutside

GroupM Media India (Mindshare)

Gold

Best Social Development Campaign of the Year

Safety Starts at School #GoSafeOutside

GroupM Media India (Mindshare)

Gold

Brand Awareness Campaign of the Year

Tata Salt Warm Salt Water Soaks

Anugrah Madison

Gold

Experiential Marketing Campaign of the Year

Muthoot Vishwaas Ki Tijori

The Muthoot Group

Gold

Experiential Marketing Campaign of the Year

Tata Salt Warm Salt Water Soaks

Anugrah Madison

Gold

Small Budget Campaign of the Year

GSK, Suraksha Ki Door

Impact Communications

Gold

Use of Traditional Congregation Platforms

Tata Salt Warm Salt Water Soaks

Anugrah Madison

Gold

Pharma Campaigns of the Year

GSK, Suraksha Ki Dor

Impact Communications

Gold

Best Trade Engagement Campaign of the Year

Legrand Diwali Activation

121 Experiences Integrated Marketing

Silver

Best Campaign Leveraging Technology Experience & Engagement

Supro HD Series Profit Trucks Launch Campaign

Insight Outreach

Silver

Best Campaign Leveraging Technology Experience & Engagement

The Adaptive Data Lighthouse – Activating Infection Alert System in Rural India

GroupM Media India (Mindshare)

Silver

Best Use of Mobile

New Age Information Kiosk

Impact Communications

Silver

Best Use of Mobile

The Adaptive Data Lighthouse – Activating Infection Alert System in Rural India

GroupM Media India (Mindshare)

Silver

Best CSR Campaign of the Year

Emami: Saarthi Road Safety Campaign

RoadAds

 

Silver

Best CSR Campaign of the Year

Swachhta ki Sawari at Kumbh 2019

Ogilvy

Silver

Best CSR Campaign of the Year

The Adaptive Data Lighthouse – Activating Infection Alert System in Rural India

GroupM Media India (Mindshare)

Silver

Best Long -Term Campaign

Abbott Swarksha Camps

Impact Communications

Silver

Best Social Development Campaign of the Year

GSK, Suraksha Ki Dor

Impact Communications

Silver

Brand Awareness Campaign of the Year

Chunaav Ke Rang hajmola ke Sang

 

Mindwave Media

Silver

Direct Marketing Campaign of the Year

Castrol ki CAR-yashala – Building Mass Advocacy through Training

GroupM – Dialogue Factory

Silver

Direct Marketing Campaign of the Year

The Adaptive Data Lighthouse – Activating Infection Alert System in Rural India

GroupM Media India (Mindshare)

Silver

Launch/Re-launch Event of the Year

WELSPUN, Jaldi Sukhhe, Jaldi Sukhaye

Impact Communications

Silver

New Onground Property of the Year

Hero 18 Now

Max Publicity & Communication

Silver

Sales Promotion Campaign of the Year

SunKing Batti Gul Meter Chalu

Anugrah Madison

Silver

Use of Traditional Congregation Platforms

Hamam – Waterproof Sarees

Ogilvy

 

Silver

Agriculture & Allied Campaigns

Gulf Supreme Tractorotsav

ZtoA Marketing Solutions

Silver

Agriculture & Allied Campaigns

Innovative Model for Small Farmers

Lupin Human Welfare & Research Foundation

Silver

Agriculture & Allied Campaigns

Jalayen Nahi Kamayen

NABARD, JBNR Foundation & Impact Communications

Silver

Agriculture & Allied Campaigns

Gokul Mahotsav

Vision Force

Silver

Banking & Finance Campaign of the Year

Direct Marketing

Muthoot Microfin

Silver

Best Government Campaign of the Year

Gokul Mahotsav

Gokul Mahotsav

Silver

 

Pharma Campaign of The Year

Abbott Swarksha Camps

Impact Communications

Silver

 

Best Product Seeding Campaign of the Year

Nestle Disha

Impact Communications

Bronze

Best Trade Engagement Campaign of the Year

Castrol ki CAR-yashala – Building Mass Advocacy through Training

GroupM – Dialogue Factory

Bronze

Best Use of Mobile

Interconnected platform for the benefit of all stakeholders of Agri-ecosystem

DestaGlobal

Bronze

Best Integrated Campaign of the Year

Gokul Mahotsav

Vision Force

Bronze

Brand Awareness Campaign of the Year

SunKing Batti Gul Meter Chalu

Anugrah Madison

Bronze

Experiential Marketing Campaign of the Year

Philips Paavan Prakash Rath

Max Publicity & Communications

Bronze

Experiential Marketing Campaign of the Year

Dabur Dant Snan

Impact Communications

Bronze

Launch/Re-launch Event of the Year

Godrej Powerchip- Unleash The Superpower

Impact Communications

Bronze

New Onground Property of the Year

 

Gulf Power ka Panchnaama

121 Experiences Integrated Marketing

Bronze

New Onground Property of the Year

Mahindra Supro Khushiyon Ki Dastak Har School

Culturegraph

Bronze

Sales Promotion Campaign of the Year

Mahindra – Meri Kaamyabi Ka raaz, Meri Pehli pick up

Fountainhead Mktg

Bronze

Small Budget Campaign of the Year

Matra Swasthiya Diwas

Impact Communications

Bronze

Small Budget Campaign of the Year

Summer Mein Winter -Meeco

 Vritti Solutions

Bronze

Use of Traditional Congregation Platforms

CEAT – Safety Banners

Ogilvy

 

Bronze

Agriculture & Allied Campaigns

Building Linked, Decentralized and Self-Sustaining Model

DestaGlobal

 

Bronze

Agriculture & Allied Campaigns

 

Demo Farm – Smartek

Smartchem Technologies

Bronze

Best Government Campaign of the Year

Reaching Good Health to the Last Mile – Mahalabs : A Free Diagnostic Service Initiative

HLL Lifecare

Bronze

Research Project of the Year

Rural Immersion Project

TVS Credit Services

Bronze

 

 

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