With an objective to uplift the smallholder farmers with an improved income and stability, Ayekart, an integrated tech platform signed a memorandum of understanding with Chinnayya Adivasi Vikas Sangham (CAVS). The MoU is signed in order to establish a strategic collaboration between both the parties in developing a partnership for financially supporting and upgrading the growth of tribal farmers to improve their income. Furthermore, the parties look forward to work on various projects like nutrition, improved agricultural practices, and millet-based interventions for reforming and improvising the lives of the rural farmer communities in a co-bidding way, leveraging network, finance, supply chain solutions, and other services to them.
Through this collaboration, Ayekart and CAVS will support FPOs and MSMEs to make them the major contributor to the socio-economic development of India.
Elucidating the objective of this MoU, Debarshi Dutta, Co-founder & CEO, Ayekart said, “We look forward to work in accordance with CAVS, this partnership will provide us a platform to extend our basket of services through technology, finance, management and linkages. This partnership will help us leverage the core network, financial solutions, and supply chain solutions. Thus, providing the farmers complete assistance with regard to cultivation so as to curb loss and maximise their profits. We look forward to bridging the gaps that will improve various means of livelihood. To benefit farmer communities furthermore, we are also trying to procure funding through CSR, NGOs, and government bodies to help boost their productivity and enhance their business.”
Advancement in technology and funding assistance will provide the required assistance to such small and marginal farmer communities in rural India. Technically upgraded all devices and precision agriculture will help farmers’ produce to be more profitable, efficient, safer, and more environmentally friendly. Ayekart will create an end-to-end solution by digitising, handholding, and providing funding to these farmer communities and providing all the required assistance.
Highlighting the partnership, Bhudevi President, Chinnayya Adivasi Vikas Sangham said, “The joint efforts from Ayekart and CAVS are expected to improve the economic and social status of tribes from the region and strengthen FPCs and FPOs. The interventions from Ayekart in quality, formulae for new millet cooky variants, and improved packaging will help us find a marketplace in the supermarket and retail chains. The FPCs supported tribal farmers engaged in the cultivation of pineapple and turmeric on hilly terrains, production of jute bags and hill brooms needs Ayekart’s support for hand holding, finances, collective marketing, value addition, and brand equity.”
Ayekart and CAVS will jointly develop a service rollout plan for providing them technical and financial assistance. The funding provided to them will eventually help them to increase their agricultural produce, growth, and significance in the market.
(The story is based on a press statement made by both the parties signing the MoU.)
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