Avery Dennison, a global materials science company, under its CSR programmes, inaugurated a community library and resource centre (CLRC) in Murad Gari, Jewar in Uttar Pradesh in partnership with Rural Education and Development (READ) India which will provide education and vocational reading material to the underprivileged children. The initiative will also offer programmes related to livelihood skilling for women and girls, soft skills for youth, and health awareness programmes for the community.
Speaking on the occasion, Manvi Sushil, HR Director, Avery Dennison – South Asia, “Avery Dennison believes in empowering rural communities to create equity of opportunities and to move closer towards building a world where necessary access to knowledge and skills open doors while helping us achieve a more prosperous future in the communities we operate in.”
Saurabh Agarwal, Senior Director & General Manager, LPM – South Asia, Avery Dennison said, “ At Avery Dennison, we believe that we can contribute to the future of our nation by doing our bit to provide necessary means to people of the communities we operate in and help them realise their dreams and avail opportunities for skill development.”
Highlighted the community interventions by her organisation, Dr Geetaa Malhotra, Country Director, Rural Education and Development (READ) India, said, “We empower with the concept of ‘one woman, one family, one village’. This concept has a ripple effect; meaning, the woman who learns the skill, shares it with other women, if she migrates to another village or state, she starts her own training centre or gets a job. In times of difficulty, she starts her own micro-enterprise and adds to the family income. Power to empower others continues and leaves the ripple effect.”
The objective behind launching this Community Library and Resource Centre (CLRC) is to provide easy access to required books, computers for basic and advanced learning and proper study rooms. Children can come to play indoor games and read storybooks. Also, qualified staff has been hired from within the local community to educate the children and create employability opportunities.
The company had earlier initiated a similar programme at two locations. One such programme is running at Basai, Gurugram from 2019 and another one in Ranjangaon, Pune from 2021.
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