Interventions

10 key highlights of India International Trade Fair 2014

India International Trade Fair (IITF) is the largest integrated trade fair with B2B and B2C components. The fair has emerged as the largest consumer goods fair in the Indian sub-continent. Here we present the key highlights of the 34th IITF, taking place at Delhi, from November 14-27:
10 key highlights of India International Trade Fair 2014

 

 

 

1. Bigger this time

Around 2 million visitors are expected to throng the 34th IITF. Over 6,500 companies and 25 foreign countries are taking part in the IITF 2014.

2. Make in India: The new mantra

Apart from showcasing a wide range of merchandise and services, the fair is committed to the new mantra ‘Make in India’ for further extending India’s global appeal for investment in diverse sectors.

3. Focusing on social issues

The fair is focusing on social issues, including the cleanliness drive launched by the PM Modi under Swachh Bharat Mission.

4. The theme is women entrepreneurs

Women entrepreneurs have been making considerable impact in almost all the segments of the economy. The theme of the fair this year is ‘Women Entrepreneurs’ aimed at helping organizations integrate women welfare programmes in different parts of the country.

5. Larger foreign participation

Last year’s foreign participation came from 19 countries, while this year the number has increased to 25 countries including China, Germany, Pakistan, Afghanistan, Bangladesh, Bahrain, Cuba, to name a few.

6. Sebi and NSE participation

Capital market regulator Sebi and leading bourse NSE are participating in the IITF to educate people about financial markets.

7. More space this time

With more participants in this year’s trade fair, the exhibition space has also been increased. Compared to 84,000 square metres of exhibition space for last year’s fair, this year it has over 90,000 square metres.

8. Delhi Metro to sell entry tickets

The Delhi Metro is selling the entry tickets for the trade fair. For general public days the tickets will be available at all Metro stations except the Airport Express Line, where tickets will be available only at the Dhaula Kuan station. However, tickets for business days will be available from 30 metro stations.

9. South African handicrafts

One of the highlights of the trade fair is handicrafts from South Africa, the partner country for this year.

10. Easy navigation

Another unique feature at IITF is a GPS-enabled mobile application that will be available for download from ITPO’s website. Through the application a visitor to the fair would be able to access details of exhibitors, products on display, location details and daily events.


 

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