Category: Uncategorized
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Police Supports Peaceful Protestors in Los Angeles #5
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KVIC rolls out self-employment schemes for rural artisans in Bundelkhand
Hundreds of people of the Bundelkhand region of Uttar Pradesh took a stride towards self-reliance by associating with self-employment activities of Khadi and Village Industries Commission (KVIC). At an event organised in Jhansi on Sunday, Minister of State for MSME, Bhanu Pratap Singh Verma distributed electric potter wheels, bee boxes and Agarbatti making machines to…
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Rural economy shows better prospects of consumption in 2021
As per the provisional estimates of Gross Domestic Product (GDP) for the year 2020-21 released by the National Statistical Office, the Gross Value Added (GVA) of agriculture has shown a growth of 3.6 per cent, signalling better prospects of consumption in rural India, Pankaj Chaudhary, Union Minister of State for Finance said in a written…
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PM Mudra Yojana provides loans worth Rs 14.96 lakh crore in 6 years
Ministry of Finance, Government of India provides financial inclusiveness and support to the marginalised and hitherto socio-economically neglected classes. Financial needs of all stakeholders ranging from the budding entrepreneurs to the hard-working farmers has also been catered to through various initiatives. A key initiative towards this is Pradhan Mantri Mudra Yojana (PMMY), which has given wings…
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Centre appoints agritech companies to conduct CCEs under PMFBY
Department of Agriculture, Cooperation & Farmers’ Welfare, Government of India has recently appointed three agritech companies; Leads Connect, Agriwatch and IAR to conduct Crop Cutting Experiments (CCE) in 100 districts across India. This is a part of Government of India’s flagship crop insurance scheme, Pradhan Mantri Fasal Bima Yojana (PMFBY) under which the agencies will…
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9 Things To Be Mindful of In Rural Marketing
The Indian Rural Market is a very unique market with tremendous potential, especially when it comes to driving capital and manufacturing substantially reliable products. With around 6 Lakh Forty Thousand villages, there is an unfathomable market with untapped potential that needs to be embraced and empowered by innovators and game-changers in the domain. Having said that, a…
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7 Simple Secrets to Rocking Rural Marketing Opportunities in India
As urban demand for consumer products is low worldwide, rural markets are growing at a rapid pace than ever in India. Showcasing a growth rate of 25% more than their urban counterparts. According to recent Nielsen estimates, consumption in rural areas is growing at 1.5 times the rate in urban areas, and the consumer goods…
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Role of Women in Rural Marketing
How many of you know that “the hand that rocks the cradle rules the world?” Hi, welcome back, I am Ajay Adlakha, editor-in-chief of Rural Marketing business portal, the pioneer in bringing rural insights to marketers. Here, I am brining a new blog help businessmen and organisations to scale their businesses in rural India, by simplifying rural marketing.…
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Utilising the Youth Power in Rural Marketing
Do you believe that the biggest challenge in reaching the last mile in rural India is the lack of skilled, experienced manpower? Well, worry not! I’ll help you to tap a massive pool of expertise, ready and waiting for you in every nook and corner of the country. Friends, I am Ajay Adlakha, Editor-in-Chief of Rural Marketing…