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Rural Influencers E6: Utilising the Youth Power in Rural Marketing

Utilising the Youth Power in Rural Marketing

Do you believe that the biggest challenge in reaching the last mile in rural India is the lack of skilled, experienced manpower? Well, worry not! I’ll help you to tap a massive pool of expertise, ready and waiting for you in every nook and corner of the country.

Rural Influencers: How to win big in rural market through Anganwadis?

How to win big in rural market through Anganwadis?

Healthy Kids = Healthy Nation = Healthy Customer base for Tomorrow. How many of you agree with this equation? Surely you will agree that healthy kids make a healthy nation, a healthy nation makes a healthy market and a healthy market makes an economically empowered society.

Which is why after one of my previous videos on ASHA workers who take care of the mothers, today we are going to discuss about Anganwadi centres in rural India. Yes, Anganwadis are our rural spaces where the kids’ future is built.

Rural Influencers E3: Role of SHGs in Rural Marketing

Role of SHGs in Rural Marketing

The former United Nations’ Secretary General Kofi Annan had famously said,“There is no tool for development more effective than the empowerment of women”. This path-breaking inclusive philosophy plays an important role in the socio-economic development of the countries in the world.

Rural Influencers

ASHA: The X-factor of Rural Marketing

Who can deny the fact that the woman of the house is the fountain head of the family? And that her health and well-being is vital for the family’s overall prosperity? Friends, last week as part of Rural Influencers series, you went though its first episode on Role of Women in Rural Marketing. Going ahead, today, I am going to tell you about India’s pink brigade, a powerful change-agent that is touching the lives of each and every woman in the 643,000 odd villages across India.

Rural Influencers E1: Role of Women in Rural Marketing

Role of Women in Rural Marketing

How many of you know that “the hand that rocks the cradle rules the world?” Hi, welcome back, I am Ajay Adlakha, editor-in-chief of Rural Marketing business portal, the pioneer in bringing rural insights to marketers. Here, I am brining a new blog help businessmen and organisations to scale their businesses in rural India, by simplifying rural marketing.