Latest Stories


    Startup incubated by NIF bags Amazon Smbhav 2022 Award

    The grassroot innovation has received a variety of support from NIF. He was conferred with NIF’s 8th Biennial National Grassroot Innovation and Outstanding Traditional Knowledge Award in 2015

    Brand Stories


      Rural entrepreneurs will be able to sell products through Government e-Marketplace

      As a result of an MoU between GeM, CSC and India Posts, entrepreneurs in the rural areas will be able to sell their produce to the government departments and enterprises through Government e-Marketplace



      Centre invites applications to open Janaushadhi Kendras in 3,579 rural blocks

      Government of India has set a target to increase the number of Janaushadhi Kendras to 10,000 by March 2024. Residents of small towns and block headquarters can now avail the opportunity to open them

      Popular Stories


        Digital marketing has played important role in reaching out to the farmers: S Nagarajan, COO, Rallis India

        Digital marketing has played important role in reaching out to the farmers: S Nagarajan,...

        Rallis India is banking on advance technologies to achieve its next leg of growth and undertaking digital acceleration through campaigns, sales meetings, trade, product development trials and engagement with farmers and employees
        Pablo Erat, Co-founder & Deputy CEO and Nitin Puri, Head, e-Marketplace Ventures, Innoterra

        “Innoterra is all set to disrupt India’s food ecosystem”

        Innoterra is a Swiss-Indian food and tech company with a strong commercial footprint in 14 countries. Its purpose is to transform the food ecosystem to sustainably provide people with safe, high-quality, healthy food products. In an exclusive interview with Mohd Mustaquim, Innoterra’s Co-founder & Deputy CEO, Pablo Erat and Nitin Puri, Head, e-Marketplace Ventures, spoke about the company’s journey, vision, operations and future plans.

        How 72 Networks revolutionises rural distribution through technology?


        With a technology based infrastructure, 72 Networks aims to deliver consumer durables, including mobile phones, consumer electronics and home appliances, within 72 hours in the rural areas across India

        Have your Email ID in your own language

        DataMail has broken the language barrier in the Indian hinterland by making Email addresses possible in vernacular languages

        CLAAS has one-stop solution for stubble burning in India: Anil Menon

        Anil Menon, Head - Market Development, CLAAS Agricultural Machinery talks about their outreach programmes, preparations for climate change threat, challenges in Indian markets, their future roadmap in the country along with many other related issues...